How to Twitter: How to tweet
How to use Twitter to grow your business
You have probably heard of what Twitter is, you may even have a Twitter account. When you have finished reading this you might want more than one Twitter account! Whether you have none, one, or many. There are many good business reasons to employ Twitter in your businesses marketing.
You must hurry because "first mover advantage" is still a big opportunity. Some very famous people are promoting Twitter - Stephen Fry, Jonathan Ross, and Barrack Obama. Very high caliber businesses are using it too - CNN, The New York Times and NASA. Twitter is proven to attract a lot of people and first mover advantage could soon be gone for ever!
Why is Twitter so valuable for growing your business?
I have seen this before, many times. I am David White CEO and founder of Weboptimiser Group Ltd. I was the first in the UK to set up a search engine marketing company and probably one of the first in the world to have done so.
I was able to register both Weboptimiser with an 's' in the UK and with a 'z' to cover the US: Weboptimizer! Now everyone knows what optimisation (optimization!) is. I have set standards and helped determine best practice for the industry. I continue to champion ethical optimisation.
I saw the advent of broadband, we work in that industry too. But like the early web, search engine marketing and then broadband, there were a few years delay before business people picked up on the business advantage.
So now I am introducing you to how to use Twitter as a business growth tool - so you can take your "first mover advantage" - I will explain why it is not too late - yet - even if you already have a Twitter account...
Twitter was established in 2006, by November 2008 it had 4-5 million users. So the classic two year lag time has passed and here we are - it is taking off right now! Just to prove the point, this year Twitter is seen as the third largest social media network after Facebook and Myspace. There were 55 million visitors in March 2009 and has a phenominal growth rate of 1382% according to Wikipedia.
The "Smart way" to Twitter!
Twittering can be fun, it can be fast and it can be easy, so easy you might be ashamed to think yourself 'lazy'. We are here to let you know that there is nothing to be ashamed of. It is so easy to Twitter. It really is possible to use Twitter to build your business - in just a few minutes a day. As well as 'lazy' I think you would agree, that is smart too...
You need followers...
Every successful business uses, needs or has a mailing list. You can use Twitter to build your mailing list in record time… At Twitter every one opts-in to hear what you want to say, as your follower, you do not need to ask, you do not need permission. You do not need to stuff envelopes and you do not even need to pay for stamps!
Top 10 reasons to drive your Twitter following:
- Drive more traffic to your website and raise your profile
- Promote specific events / conferences
- Announce new updates, new initiatives, new services etc.
- Demonstrate a customer centric focus
- Search current trends in real time
- Share best practice, knowledge, ideas and information
- Reach and engage with your targeted audience
- Keep people informed of your latest news
- Turn prospects into Advocates
- Develop new contacts
So, before we get going, here is a quick start guide to making it all happen, this should take you no more than just a few minutes – then I can get on with the real business...
So the bottom line is the more followers you have on Twitter, the more people you can talk to. Your followers are your mailing list. You can't buy the list, you don't need to stuff any envelopes or pay for stamps. You just have to write a very short text. Literally, like a text, you can only write messages that are no longer than 140 characters long.
Unbeatable methods to grow your Business followers!
When you follow our guide, no doubt you will agree that setting up your Twitter account was very straightforward and fast. For such a simple thing there is a lot out there, a lot of software, a lot of blogs that add up to opportunities to use up your time.
You have a choice, you can hunt around on your own or you can work with a great team that focuses on what works. The Weboptimiser team have worked it all out for you and put together an easy system that is free to use that should help you get the most out of Twitter. We have already told you the best thing about our 7 step guide - there is no cost - but that is for a limited period only - as we are looking for feedback and testimonials!
Proven techniques to attract high quality followers.
We have compiled an action packed, not to be missed 7 step guide, that details our system for growing your business using Twitter, we will show you how to attract great quality followers and how to talk to them. You will find useable, practical ideas, insights and stories on what others are doing to grow their businesses using Twitter.
Whilst you are welcome to spend hours on Twitter, you will quickly realise that you don't have to. In fact our system demonstrates that you don't need to spend more than 15 minutes per day. Of course, how long you want to spend on Twitter is down to you - who are we to deny you your fun!
Start saving time with cutting edge ideas today...
As you have read through this page, you have grown to understand the power and the benefits of Twitter for business development. All you need to do is complete the form below, and we will send you your 7 step detailed guide plus a bonus video to help you set up a twitter account. Be sure to read every word of our guide because the secret ingredients for turning your business into a mega enterprise are covered in the full, action packed content we will send you.
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"Social Media... will have to be part of our marketing mix."
Having been very sceptical I opened a Twitter account and put my focus areas in the bio.
I was followed shortly after by someone else in my industry. I looked at his page and visited his site following his link from his twitter account. His business seemed like an ideal partner. A normal phone call did not get an immediate response. A Twitter direct message got an immediate reply. We talked on the phone and we have planned a meeting that is expected to produce a commercial agreement between us.
This shows how quickly, easily and cheaply, no cost, social media can be used as a source of potential business and will have to be part of our marketing mix. I look forward to more ideas that we can implement from David White.
Brewster Barclay
Managing Director
Clickstream Technologies